In order for your online business success to become a reality there needs to be customers who visit your site and purchase your product. Ideally these customers will be satisfied with their purchase and return to your site to shop again.
This is the idea and intent behind any well thought out business model. To attract customers, convert them to buying customers and then capture and maintain their loyalty.
This process is the heart of every successful internet business.
Let's look at the 3 core components of this marketing funnel:
Generate Traffic
The foundation upon which any business is built is the customers who make purchases. The need to attract them to your site and the ability to do so is key to your online success.
There are many varying ways in which to generate traffic, some free, some cost money, and some methods work quickly, while others take time. The point here is a consistent flow of customers is the foundation to any successful internet business.
Converting Visitors to Buyers
Once the traffic starts to flow to your site the next step is to convince them to make a purchase. Having folks browse your site is wonderful but if they don't purchase anything then your time and effort have been wasted.
Now obviously not every visitor will buy your product but you need to work on both attaining and then maintaining an acceptable conversion rate.
The use of free bonuses, effective copy writing, or word of mouth advertising from satisfied customers all come into play here. On your sales site you will need to focus on a way to stand out from your competition in order to persuade visitors to make a purchase. You don't want to waste all the hard work and effort that went in to attracting these visitors by having them leave your site without making a purchase or at least leaving their contact information. This is usually accomplished by offering a free giveaway that will benefit the site visitor.
Generating Customer Loyalty
This third and last area of focus within the marketing funnel of your business would be earning the loyalty of buying customers. After a customer has made a purchase any entrepreneur worth their salt will immediately focus on what went right (and not so right) during the transaction. Ask customers how you could improve upon their buying experience. By doing so you're letting them know their opinions are important to you while allowing yourself valuable business building tips from their feedback.
Now you've also positioned yourself to gain repeat business from this person while also increasing the chances of them referring others to your business.
In the end look at what you've gained from following up with just one customer, some business building tips, free traffic (from referrals, hopefully), and additional sales! Smart move!
In a nutshell online business success will require attracting visitors who you can convert into buyers who become loyal repeat customers. Remember, in addition to a good product that meets a need or demand, by simply focusing on these 3 core components within your business, online success will be yours!
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Monday 15 December 2008
Online Business Success is Built on 3 Core Components
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Friday 3 October 2008
Contextual Advertising Network – Xapads Contextual Advertising Network Offering Contextual Advertising Solution
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Choosing the Right contextual advertising network or contextual advertising company is such a task which is never easy. There are plenty of contextual advertising networks but it's very hard to select one which meets to anyone advertising requirements. Every advertiser looks for a contextual advertising network who knows what a advertiser need? How a advertiser could get targeted traffic? How a advertiser could get maximum revenue? How a advertiser could explore his/her business in particular country? A advertising network with good customer support at 24x7 Hrs. A advertising Network with latest and advanced softwares.
I know that it's very tough to get such a kind advertising network but you have to give chance to anyone atleast. So why you not try XapAds? Because XapAds never do promise, it works and shows result. XapAds is a best contextual advertising in the market but we never say these words. These are the words of our Happy and Cheering Advertisers those know what we do and how we do? XapAds has brought smiles on many advertisers those were very upset from their business sales and profit but now everything has changed for them. Now every of our Advertiser earning more from their business and exploring it more and more.
I know you want to know how XapAds does it? So this is my duty to give some idea how Xapads works? Actually many contextual advertising networks don't know the meaning of Contextual Advertising but XapAds knows it very well and always try to Publish your ads on sites those are highly relevant to your sites's content, products and services. Xapads is a contextual advertising network with numerous advertising campaigns including Contextual text Ads, Contextual Banner Ads, Contextual Pop Ads, Contextual Pop Under Ads, Contextual PPC Advertising, contextual keyword advertising and Contextual Video Advertising.
XapAds has Best Advertising Software, Best Advertising Management, Best Advertising Strategies and Best Advertising Resources to fulfill your Advertising requirements and to generate leads in any condition for you. And main thing everyone could join XapAds as Advertiser whatever he/she is a business tycoon, small business man, showroom or shop owner or any small company. Because your advertising cost with XapAds almost negligible as compared to other Advertising Networks.
In the advertising industry might be XapAds is a new name but we are getting popularity day be day. Around 250 new Publishers join XapAds everyday which makes you ensure that your Ads would get maximum exposure and would display on sites those are highly relevant to your sites's content, products and services. By this you get surety that you get maximum sales and earn much profit than earlier.
Monday 22 September 2008
Get Paid for Online Surveys - Big Money for Little Time
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Getting paid for online surveys is easy money. It's almost like getting paid for every time you speak (well, sort of). You're actually getting paid to share your opinion. Where else can you get easy money like that? That is why paid online surveys are becoming more and more popular every day.
How does it work? It's simple stuff - You sign up with various paid research companies, fill out some profiles that give them basic information on your background and interests, and they send surveys to you that match up to your profile. The surveys you complete = monies paid out to you for completing them. The more paid research companies you sign up with, the more money in the bank you will receive!
So, what are the benefits of paid online surveys you may wonder? There are many, such as:
- Getting paid to voice your opinion
- Earning anywhere from $3 for a 10 minute survey to $75-$150+ for participating in a 1-2 hour focus group
- Working on your own time! You answer surveys when you feel like it. Parents can fill them out when their kids are asleep or when they are away at school. College students can fill them out in between classes or on the weekends. Heck, even kids in high school can do them for part-time income too!
No matter what way you look at it, paid online surveys can pay you big for such a small investment of your time. In order to make sure that you maximize your earnings, you should join a paid survey bank, which is a website comprised of a large database of paid research companies you can sign up with. You'll know exactly what sites you can join, before you waste time signing up for ones you can't!
If you want to know where to find the best paid survey sites, check out Paid Survey Reviews There, you will be able to learn all about what paid survey sites are the best, what sites to stay away from, and how you can earn big money each week with paid surveys!
Adsense- to Make Your Google Adsense Ads as Different as Possible From Your Website!
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The time you get this far, you are making money from Adsense, writing articles, creating joint ventures etc. you're building content websites with the aim of earning an AdSense income then you'll know that the ads shown are dependant upon the surrounding content on your WebPages. In a nutshell, Ad Section Targeting allows you to emphasize what keywords Google AdSense will pick up from your site. The goal is to make your Google adsense ads as different as possible from your website. You are now a member of the AdSense Illuminati. The Google Adsense, will display ads relevant to your topics. There used to be a question that goes, "Is building Adsense sites a business. Try to experiment with the background color, font and text colors to get the desired click-through campaign and, hence, maximizing your adsense income.
A number of factors come into play when AdSense tries to determine what the page is about: The URL of the page, the page title, the anchor text of links, and the keywords that appear most frequently within the page, search engine queries that lead to the page or to another page that links to the page”. Ways to make money from Adsense by Distributing articles through Ezine and Press Releases One effective method of increasing adsense revenue is simply increasing the number of targeted visitors that visit your adsense-content page. You will be given new adsense websites per week and taught exactly how to promote them to make money.
The main places you can put your Adsense units are the top of your page above your headline, in the body of your content and at the bottom of your page. Some people think that affiliate marketing is too much work and that splashing some AdSense ads on a page is far easier. If you follow the above tips, you will know how to build Adsense sites that make you a lot of money. Post product reviews with your affiliate links, banners, Google AdSense and everything else that you would use your website for. The one that springs to mind first of course is Google’s Adsense and other similar contextual based advertising being offered by an ever growing army of Google copycats.
Firstly, you need software that can build hundreds of your adsense sites fast using reprinted articles. After all this has been done, all that's needed is to maintain a stream of content running into the site and put AdSense or affiliate programs on it, and the money should cumulatively start rolling in. Google Adsense has become one of the best ways for small webmasters to earn online, and an entire industry seems to have grown up around it. Try to experiment with the background color, font and text colors to achieve the desired click-through campaign and, hence, maximizing your adsense income.
These advertisements may be in the form of text, such as those found in Google’s AdSense affiliate program; graphics, such as those found in various banners posted online; and streaming media, such as music or video, that can give life to an entertainment or adult site. While they take their time to learn and take action on registering a domain name and web host, creating web sites using FrontPage, uploading the files using FTP, they can get started immediately with Affiliate marketing and AdSense Publishing. Contextual advertising the big come-back of PPC came when Google launched AdSense in 2003, the birth of contextual Advertising. You need to make your Adsense unit blend in with your content, so use rectangular boxes.
Friday 12 September 2008
Writing Articles for Your Blog!
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Writing articles for your blog is an important part of the entire blog process. Let your readers get to know you first and foremost. Be yourself as you write and your personality will shine through. Engage your readers with your writing and provide the type of information that will benefit your readers.
What should you write about?
Provide basic, real, useful information as well as resources to go along with the information you’re writing. What are your interests? Will it interest your readers as well?. Offer “how to tips” and how it made you successful.
What are you an expert at?
Can your readers benefit from it too? How has it worked for you? In my blog I share articles and links that have helped me and will help others too. Have you had this experience? If so, let your readers know that they too can benefit.
I can’t find anything to say!
There will be times when you are going to encounter writer’s block. It happens to the best of us. Not to worry, look for other interesting articles that are related to your blog theme. Remember to ask for permission to use an article and never alter the content of a guest article. These can help when you’re experiencing writer’s block big time!
Be creative!
Check out 5 important blogging tips and apply them to your blog.
Spice up your blog!
Below are a few great places to start:
Associated Content browse for free content and videos in many categories.
Linkworth
The name LinkWorth is quickly becoming the name people reference when text link advertising or natural listings are spoken of. Check the out today!
Blogvertise!
It’s simple. Earn cash and generate extra income from your blog!
Associate Program!
Get paid to post a banner on your website. Join our #1-Rated Affiliate Program for FREE and you’ll have all the tools you need to generate HUGE monthly commission checks of up to $375-$4,500+– just by sending visitors to our web site!
PayperPost!
Get paid to blog about the things you love! Also, become an affiliate and earn more money!
ChaCha!
Why Try ChaCha? For people who want to take full advantage of all the web has to offer, ChaCha delivers powerful search support - combining the best search engines with dedicated human intelligence - to make all your searches more successful.
Have fun!
Most of all, have fun! Find something that doesn’t feel like a task but is fun to write about. Show your personality through your writing and make your readers comfortable.
There are many other ingredients to spice up your blog and add important value to your readership. Check out my side bar for other incredible money making ideas.
Remember, start with your own writing first and everything else will fall into place!
Thursday 4 September 2008
Are You on Your Way to Online Success?
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Yes, I have been busy as a bee all week long, in fact every week for months now. Sometimes I work through the night. I keep myself awake with 'No Fear' and other energy drinks.
To become successful online, you have to really work your way up. There is no such thing, as getting rich over night.
But it is fun and rewarding. Setting up blogs and reviewing products is really a fun thing to do. I also wrote my articles in between. I'm still writing at least 3 articles a day, trying to get up to at least 4-5 articles per day. I do my marketing mainly with writing articles.
There is no such thing as an easy and fast way to success in the Internet marketing or ‘making money online’ business. The competition is not sleeping!
There are a lot of good ebooks and programs out there, but none of them are telling you all of what you need to know, in order to become successful online. You still have to review them and work your way through all the information they provide. Because the truth is, nobody of the 'biggis' will give you all of it in one product.
You have to find all the pieces and put them together yourself. Each of the programs and ebooks, or reports will have something valuable in them. You got to find the missing pieces to your own success, yourself.
This is not said to discourage you. No, not at all! I just want you to be careful in what you are buying. You need to know exactly what you need next, and then search for it.
And don't be disappointed, if you don't get any money coming in after a couple of month. You can, there is no doubt about it. But in general, it will take a little longer to get some real money coming in every single month.
You have to be patient. Be consistent. Go for it, no matter how long it will take you. Don't give up! Be no quitter! Money will come as sure as the sun goes up every morning.
There just are some things you need to learn. You need to learn how to do certain things. Like setting up autoresponders, create websites, find out what kind of marketing you like the most, and so on.
Some of the things you need to do are quite technical. That's just a fact. But it also can be a very fun and satisfying thing to do. Especially, when you see some great results coming up.
Of course you can have it done, all of it. It’s just a matter of your budget. I will go ahead and assume, that you don’t want to spend too much money. Doing it yourself is a great way how to become successful online. You learn how everything works and when success comes, you are an expert in your field.
It can be frustrating once in a while. But most of the time it is very worthwhile. I am learning so much. It is so rewarding, when I have tried and tried to find a solution for something, and then all of a sudden a 'light bulb' turns on and there is the answer. Sometimes the answer comes unexpected and sometimes it comes, because you really worked hard for it. I love those moments!
Right now I have finished getting all the 'article directories' and articles sorted and organized. I submitted my articles and got them accepted. What a feeling!
I have set up blogs to build a blog empire. Making money with or through blogs is what I am working on besides everything else.
Tuesday 2 September 2008
Promoting a Website
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There are some tried-and-true methods to how to promote a website, but I think that people rely on them too much. We all know some of the standard how to promote website techniques: you want to increase hits, increase visibility, and increased traffic in any way you can. You can do this by getting a lot of keyword optimized web content, signing up for ad space on various other websites, Setting up business referral arrangements and the like.
The problem is that everyone uses this approach. There are literally thousands upon thousands of people in whatever area you are involved in doing exactly the same thing. It is obvious why this is a problem. There are only so many people can who can rank high in any given Google search. It can be good to learn how to promote a website in this manner, but it can't be your only strategy. Unless you are very good at SEO optimized content, you need something more site-specific.
As a product promoter, I have a somewhat novel approach to how to promote a website. You see, I knew all about how to promote my product before I even got involved in the Internet. I have become comfortable with it over the last couple of years, but it is certainly not my background. For me, the key is promoting a website in the real world.
You see, national coverage and national attention are very difficult to dig get for an independent band, but local coverage is comparably easy. I have many strategies for how to promote a website in a geographic area. Basically, the key is to include the URL in all of your materials and have a great street team together. If you can have some web-based giveaways, so much the better. That will get people looking at your website, and once they are looking, you have gone halfway to winning the battle.
I know that these strategies for how to promote a website are not universal. Many people will tell me – and many people already have – that my advice doesn't help them in their line of business. What they don't realize is that that is the whole point. Everyone knows the universal part of how to promote websites. It can help to study up on it of course, and to increase and optimize your hits as much as possible, but that will only get you halfway there. The key is to go beyond your competition. Think about what strategies you can employ that other people are not using. Those are the ones that will pay off most of all.
How to Link Popularity Affects Search Engine Rankings
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Search engines use a concept known as link popularity in determing the rankings for competing websites. The idea behind it is simple: If many other websites are linking to yours, then it must have some valuable content. With all else being equal, search engines will give a site with higher link popularity a better ranking than its competitor because the site with higher link popularity has demonstrated that it has content that others find useful.
There are three main factors involved in determining a site's link popularity: quantity, quality, and relevancy. Quantity is fairly straightforward -- the more links the better. More important is the quality of the links going to your site. One link coming from a very important site with high link popularity can be worth more than a dozen links from sites that have low link popularities. Finally, links coming from sites that have content related to yours will be worth more than those that don't. A link from a site that focuses on the same keyword phrases as your site will be weighted much more heavily than one from a completely unrelated site.
Your Site's Link Popularity
If you are targeting highly competitive keywords, then you should definitely put in the time to work on your link popularity. Below are some of the different avenues you can take to improve your site's link popularity. They are listed from the easiest to most time consuming.
Directories
Getting your site listed in directories is one of the fastest ways to build your link popularity. Probably the most important directory to be listed on is DMOZ. It is free and several large search engines including Google, use the DMOZ database for their own directories. By getting your site listed on DMOZ, you'll effectively be listed on Google's directory as well as dozens of other directories that use DMOZ content.
Find potential link partners
Another way you can improve your link popularity is to contact other websites you'd like to link to and offer to trade links. Make sure you personalize your email and include an explanation of the benefits of link popularity. Your request should be professional and give the impression that you put some thought into this.
Identify some positive points in the site you wish to link to and mention them in your email. Point out the benefits their visitors will receive by visiting your site and make sure everything is working on your site. Most webmasters won't want to link to your site if it has poor content or broken links.
Writing Articles for Republishing
One of the best ways you can improve the link popularity of your site is to write articles and allow them to be republished on other sites. There are many article submission directories which webmasters use to find content for their websites.
At the end of each article, you include a short profile about yourself and a link to your website. It's a good idea to explicitly state that your article may be republished only if the link to your website is active.
Final Tips
Avoid Link Farms
A link farm is a reciprocal linking service where everyone participating agrees to link to each other. Also known as free-for-all link pages, there's usually no foundation or relevancy in the linking and it's simply an attempt at improving link popularity.
Most search engines are aware of link farms and will either penalize or ban participants from being indexed completely. The minimal benefits you can get from having random unrelated links directed to your site are simply not worth the risk of getting banned by a major search engine. Writing quality content can do wonders for your search rankings, but if you allow other sites to use the content on the understanding that they link back to your site, it can benefit the both of you. It helps them rank better in the search engines while providing content they otherwise wouldn't have the time or knowledge to write. It helps you because you get more exposure to your work while improving your link popularity.
Use Keywords in Your Link Text
Most search engines take note of the text used for links. A link containing an important keyword phrase will be worth more than the same link with unrelated text. For example, instead of using your URL as the link text, use a keyword phrase.
Saturday 30 August 2008
The Importance of Having a Business Website
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For business owners, no matter how small the business, having a website is a necessity. If you are undecided as to whether you should include a website in your business plans, let me give you several reasons why an online presence could make or break your business.
Increasing online customers
These days’ consumers look to the Internet for everything. Everything from plane tickets to an education. It is a convenient way to gather information on goods and services without having to leave home. Why not make your goods or services available to these increasing consumers? It is an excellent business opportunity that must not be overlooked.
Tap into a global market
Having a presence on the web will allow you to tap into a global market. You can go from a local market of thousands of customers, to a global market of millions! Your customers can be from around the country rather than just from around the block. Profits may go through the roof.
24 hour access to your products and services
Just because you call it quits for the day, doesn’t mean your business has to. Your goods, services, and information about your business can be available to your customers all day, everyday. This will increase customer satisfaction and loyalty.
Your competitors are doing it!
One of the keys to having a successful business is staying ahead of the competition. Your competitors are no doubt capitalizing on the Web’s ability to increase market share and maximize profits, so why shouldn’t you? Attracting and keeping customers is essential to having a successful business. Websites also allow small businesses to compete with some of the bigger businesses on the block. Trust me, if you don’t have a website, you will lose potential customers to competitors.
Having a web site doesn’t have to be complicated either. It is ridiculous that some suggest you have to spend thousands of dollars on a complicated website. You don’t have to have all the bells and whistles. A simple straight forward website is all that you need to capitalize on the Web’s opportunities. Even having a one page informational site with your contact information and address is valuable.
Friday 1 August 2008
If you are thinking of setting up a make money blog that reviews ways to make money online or lists methods of making money blogging, don't - especially if you are relatively new to making money online. Don't get me wrong. It is not impossible to make money with a blog - just very much harder to do so in the money niche. Why is that so? Firstly there is just too much
competition. Unless you are a prolific writer who can research stellar articles other bloggers in your niche cannot match up to, it will be nearly impossible to get a slice of the money pie. Secondly, readers of make money blogs are internet savvy people who are blind to ads and won't click on your affiliate link unless you are a top blogger with thousands of regular readers. Most importantly, getting to the front of search engine results page will be an uphill climb. When your article appears on the first page of SERPs, it means an explosion of traffic as more people are exposed to your article. As a result, your blog becomes more well known. There are over 50 million pages on making money online. What are your chances of overtaking these millions of pages, many of which are highly popular sites with tens of thousands of daily readers? But that's not to say you can't make money blogging. Just choose a less competitive niche. If you take a look at the top money making niches, you can see there are many other possibilities you can tap into. The most profitable niches at the moment are: Making Money Online Weight Loss Quit Smoking Credit and Credit Repair Weight Gain and Building Muscles Running a Home Business Training Pets Learning Techniques such as Memory, Speed Reading Learning a Language Relationships and Divorce Gaming eg. Runescape, World of Warcraft these will be very competitive since they are high earners. How about going even more niche? For example, instead of focusing on training pets, go more specific - training dogs. Or even more specific - training Chihuahuas. How do you know if there is a market for this niche? Use a free online keyword service such as Word tracker or AdWords Keyword Tool and see how many searches a month there are for related keywords. Then do a search in Google and see if there are any ads on the side of the search results. If there are many advertisers, then there must be a market. Sometimes, the most mundane topic can be the top money earner. Guess what are some of the top paying keywords? They are loan consolidation, insurance quotes and structured settlement. Hardly exciting topics to write about. In any case, these will be too competitive unless you manage to discover a sub niche of these profitable topics. The ideal scenario would be to find a niche topic that you are passionate about so that writing won't become a chore. However, you will find that it may not be possible. So ultimately, you have to decide what you want from your blog. Is it merely an online journal to document a hobby or do you want to make money with it?
Why are Keywords Necessary
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Are keywords necessary? You bet they are. Learn all you can about keywords because they are the backbone of everything you do on the internet. Everyone who uses the internet uses keywords whether they know it or not. What is a keyword? Let me start out with an example. Pretend that you are interested in 'clean seashells' and you
